Editor's note: This article has been reviewed and updated for accuracy in 2026. If you had to pick out the leading brand in cannabis culture, who would it be? Is it Cookies? Yup, we thought so. Ever since its official launch in 2012, the Cookies Fam brand continues to take the cannabis world by storm. The company continues to innovate, adding more to its lineup every year. From Georgia Pie flowers to Cookies SF hoodies, the brand has a cult-like following with its fans. Walk around LA, and you're going to see someone wearing a Cookies branded T-shirt or hat eventually. Stop into a dispensary, and there's usually a Cookies strain on the top shelf. This iconic name in cannabis managed to establish itself as a leading brand through the ingenuity of one man – Berner, aka Gilbert Milam Jr. <div style=background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40